

Design Thinking: Perils and Pitfalls of the Crit
You’ve no doubt heard about design thinking—a practical, step-by-step, user-centric method of solving problems. Though its roots reach back to the 1950s, design thinking was popularized by IDEO in the 1990s, and has since been adopted by leading global companies such as GE, Apple, IBM, and SAP. Clearly the concept has been around for years, which begs the question: Why haven’t we moved on to the next fad? Is design thinking just that effective, or are we simply yet to master


The Toyota Way: Imitate, Improve, Innovate
Few companies have a reputation quite like Toyota, with a company philosophy so clearly defined and effective. Russ Bankson is one of the individuals responsible for shaping the Toyota Way for the modern era. In a recent interview, he shared some of the company’s cultural objectives, as well as how his own experiences with Toyota have taught him to learn and grow. CV: How do you create and maintain a culture of innovation at Toyota Motor North America? RB: This is such a time